Diversity, Equity and Inclusion

IPG Mediabrands and Kinesso today announce the appointment of Aisha Suleiman as the network’s first Head of Diversity, Equity and Inclusion (DE&I) for the EMEA region. In this newly created role, Suleiman will oversee the agency network’s efforts in DE&I strategy, planning and execution, holding local leadership accountable to the global network’s diversity commitments and

Matterkind and MAGNA have today launched Matterkind News Marketplace. As part of Matterkind’s Curated Marketplaces suite, this advanced contextual solution will enable clients to activate news campaigns in the news publishing space that are consistently brand safe, using accurate technologies to independently verify credible publications. Matterkind News Marketplace has been formed from the recognition that

Following the launch of Mediabrands’ Media Resposibility Index last year, a social media platform audit based on Mediabrands’ Media Responsibility Principles, geared towards protecting brands and the communities that a brand serves, the Mediabrands UK team have launched the Partner Survey, as a way of embedding the agency’s Media Resonsibility Principles (MRPs) into their broader

Mediabrands UK is proud to have achieved certification on the IAB Gold Standard 2.0. The IAB Gold Standard is an initiative which aims to improve the digital advertising experience, helps compliance with the GDPR and ePrivacy law, tackles ad-fraud and upholds brand safety. Gold Standard 2.0 is an enhancement on the previous version which now

We are all facing the reality of news around the COVID pandemic that has been chilling: the announcement of daily deaths, the images of body bags in refrigerated morgue trucks, the scenes of nursing homes with ambulances lined up around them. This is a trauma we all face, every day, and that we all share

Ezra Geld Named Head of Mediabrands Brazil

July 14, 2020 | Share this article

Ezra Geld has joined Mediabrands as CEO for Brazil. Ezra has more than 23 years of experience in Marketing, Advertising and Digital Transformation. He started his career in PHD London as Media Manager and then joined J. Walter Thompson Brazil where he continued to develop professionally in important leadership roles as a commercial consultant, media

NEW YORK–(BUSINESS WIRE)–Mediabrands today released its 10 Media Responsibility Principles (MRP) as part of a larger effort to balance brand safety and brand responsibility in advertising. While “Brand Safety” protects the brand, “Brand Responsibility” protects the communities that a brand serves, weighing the societal impact of the content, the publishers and services, and the platforms

Petra Gnauert Becomes Head of DACH at Mediabrands

January 20, 2020 | Share this article

Petra Gnauert has been named the DACH CEO at IPG Mediabrands and will work to expand the media agency’s business in Germany, Austria and Switzerland and at the same time undergo a change, as stated in the official announcement of the Interpublic subsidiary. For Daryl Lee , Global CEO of IPG Mediabrands, Gnauert’s hiring is

Julius Minnaar Will Lead Mediabrands Benelux

December 5, 2019 | Share this article

CEO Julius Minnaar has decided to leave Dentsu Aegis Network Nederland. Mark van Dijk, currently CCO, will succeed him on 1 January 2020. Minnaar will lead Mediabrands Benelux on 1 April 2020. He succeeds Diederik Breijer, who left earlier this year. Minnaar has worked as a CEO at Dentsu Aegis Network for almost nine years.

Mark Coad scores top job with Mediabrands Australia

November 29, 2019 | Share this article

Mark Coad has been appointed CEO of IPG Mediabrands, after it was revealed earlier today that he would step down as boss of rival agency, Omnicom’s PHD. Coad’s appointment finally finishes the ongoing search for holding group bosses, which this year has included the appointment of new leaders across WPP, Publicis Media, Dentsu and Havas